Press Release 09/01/08 - New Coconut Milk Ice Cream Sandwiches Are a Sensibly Decadent Treat Eugene, OR – Turtle Mountain, makers of America’s most popular dairy-free ice creams and frozen novelties, has introduced the world’s first ice cream sandwiches made with coconut milk ice cream. So Delicious® Mini Sandwiches are a delicious combination of chocolate wafers and creamy coconut milk ice cream that weigh in at only 100 calories per serving. At 2.3 ounces, each sandwich is sized perfectly for a sensible non-dairy indulgence and is available in two flavors: Coconut and Banana Split. Banana Split is a unique combination of chocolate, strawberry and banana flavored ice creams. In addition to only having 100 calories, the ice cream is sweetened with organic agave nectar, a low-glycemic sweetener that does not alter blood sugar as dramatically as conventional sugar. These new products build on the success of Purely Decadent® Coconut Milk Ice Cream released by Turtle Mountain earlier this year. “The reaction to our coconut milk ice cream was so strong that we decided to see how coconut milk ice cream would taste in a sandwich. We are thrilled to have created such a fantastic tasting treat with only 100 calories,” says John Tucker, Vice President of Marketing and Technology for Turtle Mountain. Taste and calorie count are just the beginning of the story. “Creating great tasting alternatives is thrilling, but it is the reaction from consumers that is most rewarding,” says Tucker. “I feel a sense of pride when I hear the heartfelt gratitude of mothers who have children with food allergies or other ailments which prevent them for eating dairy based foods, thanking us for making products which allow their children to lead normal lives.” Demand for alternatives grows as science links dairy products to a range of ailments from lactose intolerance to far more serious health issues, such as anaphylaxis, irritable bowel syndrome, phenylketonuria (PKU) and various forms of autism. For centuries coconut has been a staple for cultures around the world. Tradition attributes healing and life-giving properties to the coconut, which is why the palm is often called, ‘Tree of Life’. In western society, the health benefits of coconuts are just beginning to be understood. The mystery appears to be in the type of fats found in coconut milk, namely Medium Chain Fatty Acids (MCFA). MCFAs such as lauric and capric acid are recognized for their antiviral and anti-inflammatory properties. Unlike long chain fatty acids, which are stored in the body as fat, MCFAs are utilized as energy by the body. So Delicious Coconut Milk Mini Sandwiches are available nationally in Whole Foods Markets and select retailers. Suggested retail price is $4.99 for a box of eight 2.3-ounce sandwiches. The line also includes two chocolate coated sticks bars: Coconut Almond and Vanilla. Suggested retail price is $4.49 for a box of four 2.3-ounce stick bars. About Turtle Mountain # # #
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